Concussion built a website utilizing a WordPress content management system for the Bell Helicopter Armed Forces Bowl. The site’s purpose is to promote the annual football event, as well as house news via an integrated Twitter feed & a blog, pre- and post-game coverage, and ticket and sponsor information.
Comparing site traffic for the four months prior to the event from the old site in 2009 to the new site in 2010, visits rose by 380% and page views increased over 14.6 times:
2009: August 31 – December 31 Visits: 42,291 Page Views: 5,144
2010: August 31 – December 31 Visits: 161,372 Page Views: 75,390